We build brands thatstand out.

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RETAIL BRANDING

We’ve created innovative and winning brands for dozens of startups, and rebranded established companies in need of a fresh look. Our branding process includes logo design, copywriting, brand guidelines, and suggestions for implementation— the things you need to present your company’s new image.

01

RESEARCH

Our proprietary process takes into consideration competitors’ approaches and the latest design and industry trends— everything necessary to create innovative brands for startups and established businesses alike.

The cornerstone of a well-crafted retail brand is in-depth research.
02

LOGO TREATMENTS

Ruckus explores every element of a logo— the inspiration, color treatments, stylings, and much more— to deliver a truly unique brand identifier.

With your logo serving as the main visual cue between a consumer and your brand, it’s imperative to make a lasting impression.
03

BRAND GUIDELINES

Brand guidelines are your key to consistent branding, messaging, and design accuracy.

Shared and adopted across the firm, the brand guidelines explicitly set out the acceptable color choices, fonts, design, and usage for printed and digital collateral. Keeping everyone on the same page will keep your brand on the right track.

04

RETAIL PACKAGING

Packaging carries your brand out into the world, and in the case of reusable bags/boxes, has incredible staying power.

Using the brand guidelines, Ruckus designs eye-catching packaging to accommodate your specific product needs. Our goal is to help you deliver a unique brand experience in addition to a great product.

05

BRANDED CONTENT

We breathe life into your story by artfully tailoring it to fit your reach, mission, and vision. We give direction and intelligent purpose to the visual content defining your brand. Not only do we re-educate your target consumer to pay attention, but we produce content that makes them want to pay attention.

06

APPLICATION: NOW AND INTO THE FUTURE

With a strong brand identity in place, Ruckus will design a marketing program and follow through on implementation.

  • Ensuring the logo and brand are properly used in all applications
  • Formulating a complete rollout plan
  • Maximizing brand awareness
  • Maintaining focus on return on investment
View our Branding Work

A Sampling of Our Services