OnePlus / T-Mobile

"Allow Us To Introduce Ourselves"
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01

Overview

Launching the 2019 Smartphone of the Year

OnePlus, a global manufacturer of top android smartphones, exclusively partnered with T-Mobile to launch their OnePlus 7Pro in the US.

02

Mission

Videos For Launch

To assist OnePlus in explaining the value of the new OnePlus 7Pro to T-Mobile retail staff, Ruckus developed overview videos highlighting the new phone’s capabilities with a novel lifestyle-focused twist that could also be used for mass marketing.

03

Results

5 Complex Videos. 5 Short Weeks.

Simply put, Ruckus delivered.

2019 “Smartphone of the Year”

Ruckus’ contributions helped capture one of the most widely praised phones of 2019.

04

Services

Video Production. Storytelling.

Ruckus was tasked with delivering 5 educational training videos including: concepting, storyboarding and scripting, casting, managing multiple production shoots, and all post-production work. The key to project success was to make the educational content fun to consume.

DRF
Mobileye