Ruckus Drives Mobileye ADAS Awareness at CES 2016
In partnership with Mobileye, a cutting-edge technology company that develops advanced driver assistance systems (ADAS) to provide early warnings and prevent vehicle collisions, Ruckus coordinated a 4-day event space for the 2016 Consumer Electronics Show (CES) in Las Vegas.
Cultivating awareness around driver assisted technology, autonomous driving, and the Mobileye brand, Ruckus helped Mobileye create and exhibit a 20×30-ft. trade show booth in under 9 weeks. Mobileye’s presence at CES was a massive hit, with over 2,000 attendees stopping by the booth over the 4-day run. Pushing the results to the next level, the booth design and overall experience included:
• A mobile app
• An 18-ft. video wall
• Press event branding
• Live-event videos & recap videos
• Photography for all events, including time-lapse
• A custom 3D hologram attraction
Already a leading brand in the technology and automotive industry, Ruckus is helping Mobileye further expand its client base to improve collision avoidance around the world.